You better come with "It"

A splendid ad spot for Gatorade proclaims, amongst other things..."Football is football, unless it is foot-ball. A bat is a bat, even if it is flat. Ten feet on the West side, is Ten feet on the East side. No matter what, you better come with it because it is 90 feet to first, no matter where home is.

(For the uninitiated, the 90ft statement is based in baseball, where the four plates that make up the diamond are 90 ft apart (Home to 1st to 2nd to 3rd to Home is 90 feet each)).

Two profound thoughts in the bolded sentence...

you better come with it...Effort.
Its 90 ft to first no matter where home is. Focus on goals.

Sports cliches maybe, but profoundly true in regular life as well. If only we are able to treat challenges of life as something akin to the challenges of sport..because for whatever the reason, sport seems to get the adrenaline pumping for people.

Until that happens though, we can sit back, and appreciate such wonderful specimens of advertising...